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Look Cycle was founded in 1951 in Nevers, France. Originally known as a manufacturer of ski equipment, the company later expanded its product portfolio to include bicycles and accessories. They are considered the inventors of clipless pedals and have a first-class reputation in cycling. Their bikes and pedals are used by professional teams and renowned riders on international racetracks. Working closely with professional athletes allows Look to continuously receive feedback and further improve their products.

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