When a split second can make the difference between winning or losing, your road bike should be a seamless extension of you, responding instantly to your commands. SRAM has exactly that in mind: Machines that shift precisely, with small gear jumps and a braking performance bordering on telepathy. The innovative eTap AXS system has been designed to offer the most intuitive riding experience ever, so you can concentrate fully on your performance.
475 racing victories in 2023 clearly demonstrate, yet SRAM is not resting on its laurels. The SRAM RED AXS has been completely revamped to offer you the technically feasible maximum in terms of ergonomics and efficiency. The braking section has been optimized from the lever to the disc, now requiring up to 80% less grip strength so you only need one finger on the brake. An even more intuitive shifting logic including a bonus button to control your training computer, as well as the independent contact point and reach adjustment of the brake lever, let you forget whatever happens at the cockpit - it becomes second nature. And as the cherry on top, SRAM has managed to further reduce the weight, making it the lightest electronic shifting groupset on the market!
The Force eTap AXS Road collection offers you an unparalleled riding experience. Thanks to the one-piece 2x chainrings and the revised cage design of the front derailleur, the Force takes shifting performance to a whole new level. Add to this the appealing carbon surfaces and the well thought-out ergonomics of the shift/brake levers, and the Force is rightly used on the most impressive road bikes and the most beautiful roads in the world.
Get ready to discover Rival eTap AXS.
A further increase in ride quality. SRAM Rival eTap AXS takes the technologies you expect as a modern cyclist to a new level: wireless shifting, innovative gear ratio options, integrated power measurement and seamless AXS connectivity. A system that is simple to operate, but packed with high-quality features.
